Trying to break a glass ceiling? It's time to try something different
Are you struggling to break a glass ceiling? Have you been working on something, maybe trying to get a certain number of clients in at a new price point let's say, but you can't quite get that last one in? Whatever your scenario, is your face is plastered right against the glass ceiling, but you just can't seem to break through?
You may have considered trying a host of little tweaks. Maybe market in this other group, or use a different picture in your posts, or word something a little more gently, or tweak this part of your offer so it "fits" that new price point.
If you're still struggling, it's time to go BIG. What's keeping you plastered to that glass ceiling instead of breaking through it is a fear around pushing the boundaries a little too much. But breaking a glass ceiling is the definition of breaking boundaries!
Ian Dooley
So when you tweak the wording of your marketing post, when you change things around in your offer, when you share a new picture - GO BIG!
If you've been gentle with your wording, don't soften your words even more. Make them pop, make them clearer, be ok with creating some tension!
If you've been playing it safe with your pictures, add some flair, show more expression, be more wild and free.
If you're trying to stuff more in your offer to make it "fit" your new price point, take some things off instead that are filler or that take away from the core of your solution.
If you want to break through your glass ceiling, you have to show you mean it. So go big, then feel the joy, exhilaration and relief of making it through to the other side :)
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What do you do to to shatter your ceilings?